Bob Wood has been a mentor to dozens of professionals during his long career in public service. Despite retiring several years ago, he continues to provide guidance to young (and not so young) professionals, like me. As noted in You’re Never Too Old (Or Too Successful) For A Mentor, Bob has become not only my mentor, but also my friend. Thus, I was honored when he agreed to share his insights regarding mentorship with my UC Santa Barbara entrepreneurial students. After 28 years as a public-school teacher, Bob reluctantly left the classroom and took the helm of his struggling school. During his 10-year tenure as principal, his team was awarded the National Blue Ribbon by Barbara Bush, a distinction awarded to the top 0.3% of all elementary schools nationwide, and was granted Distinguished School status by the California Department of Education, earning an unprecedented score of 10 out of 10.
Author, Syndicated Columnist, Editor In-Chief and Group Publisher at SGB Media Group, a social media marketing firm specializing in digital media content production, publishing, affiliate marketing, public relations and advertising. Over 25 years experience in retailing, advertising, website & online forum development, niche social networking, affiliate marketing, search optimization, branding and identity, site location, non-profit fund raising. Event planning, promotion, production and MC/Host at public events. Author, Editor & Publisher of 35 syndicated, digital publications utilizing multiple digital distribution channels in conjunction with launching and administrating national advertising campaigns for major Fortune 500 advertisers in partnership with Google, Ning, Facebook, Myspace, Yahoo, DoubleClick, LinkShare, PepperJam and other industry leading third party affiliate networks. Product development team member from conception to launch on many websites, tangible goods and organizational structure for start ups. Specialties: Public relations, retailing, advertising, website & online forum development, niche social networking, blogging, email campaigns, affiliate/performance marketing, search optimization, branding and identity, site location, event production & promotion, non-profit fund raising and tasteful, responsible adult content publishing. An internationally recognized and read social media columnist & pundit on The Examiner, Associate Content, Vator.tv, X-Biz.net and Technorati and his own affiliated sites.